While chipping might often get pushed aside for other parts of your golf game such as driving and putting, it's extremely important in improving your overall game and lowering your handicap. Chipping, like any part of golf, requires dedication and practice to perfect, as well as a good strategy to execute it well.
Choose a club that's appropriate for the shot. Fly the ball as short a distance as possible and roll the ball the rest of the way. The more loft on the club, the more it will fly and the shorter it will roll. Consider a 6- or 8-iron rather than always relying on the pitching or sand wedge.
Position the ball between your feet and place most of your weight on your front foot. Set up to connect with the ball with your hands slightly in front.
Keep your left wrist as solid as possible and your eye on the ball as you swing through it. Swing with the force necessary to land the ball in front of the hole and roll it in.
Finish with a natural swing, letting the club do the work. Perfect a natural stroke, and don't worry about the grace of the swing.